昌吉电信行业应用运营策略研究

发布时间：2019-06-21 20:47

【摘要】：传统电信运营商主要是凭借运营商自身强大的通信网络,为客户提供语音通信、网络互连、数据传输、视频会议、互联网接入等传统电信业务,随着电信行业运营商的重组,各运营商提供的传统电信业务已趋于同质化,传统电信业务的发展趋于减缓,电信运营商之间竞争却越来激烈,而行业应用使得电信运营商将电信业务通过与信息技术相结合,为客户提供综合的信息化解决方案,它将运营商的的产品融入到客户生产或管理流程,为客户的发展提供了动力,同时也对促进运营商客户的规模发展,保持差异化竞争优势,提供了可能,本文通过对昌吉电信的行业应用发展的分析,从服务支撑到市场拓展方面提出了相对应的具体措施。论文共分六章,第一章首先对行业应用及昌吉电信行业应用发展历程进行简单的描述,接着在第二章就昌吉地区三家运营商行业应用发展总体方向进行说明。第三章就昌吉电信行业应用当前整体运营策略以及现状进行了归纳,并找出了现有运营情况中存在的问题。根据存在的问题,第四章就昌吉电信行业应用业务拓展提出了具体实施举措,第五章就昌吉电信运营支撑体系建设提出了具体实施举措。第六章对电信运营商行业应用未来的发展进行了展望。
[Abstract]:Traditional telecom operators mainly rely on their own strong communication network to provide customers with voice communication, network interconnection, data transmission, videoconferencing, Internet access and other traditional telecommunications services. With the reorganization of telecom industry operators, the traditional telecommunications services provided by operators have become homogeneous, the development of traditional telecommunications services tends to slow down, but the competition among telecom operators is becoming more and more fierce. The application of the industry makes it possible for telecom operators to combine telecom business with information technology to provide comprehensive information solutions for customers. It integrates the products of operators into customer production or management processes, and provides impetus for customer development. At the same time, it also provides the possibility to promote the scale development of operator customers and maintain differentiated competitive advantages. Through the analysis of the industry application development of Changji Telecom, From the service support to the market expansion, this paper puts forward the corresponding concrete measures. The paper is divided into six chapters. In the first chapter, the development process of industry application and Changji telecom industry is briefly described, and then the general direction of application development of three operators in Changji area is explained in the second chapter. In the third chapter, the overall operation strategy and present situation of Changji telecom industry are summarized, and the problems existing in the existing operation situation are found out. According to the existing problems, the fourth chapter puts forward the concrete implementation measures on the application business development of Changji telecom industry, and the fifth chapter puts forward the concrete implementation measures on the construction of Changji telecom operation support system. The sixth chapter looks forward to the future development of telecom operators.
【学位授予单位】：北京邮电大学
【学位级别】：硕士
【学位授予年份】：2013
【分类号】：F626

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